The writer who actually knows the industry.
I managed 90+ heavy vehicles across active industrial sites in Nairobi before I ever pitched a single expert article. That background is why my automotive, fleet, and B2B content reads differently from what most writers produce, because most writers are working from research. I'm working from memory.
Nine years in editorial. 60+ published pieces at SlashGear. Page-one rankings across four verticals.
9
YEARS IN EDITORIAL90%+
SURFER SEO SCORESPg. 1
CONSISTENT RESULTSAI-CITED
CONTENT, VERIFIED BY AHREFSFeatured Work
Read my latest pieces.
WHO I WORK WITH
B2B SaaS & tech companies
Content operations and SEO-driven production for companies that need editorial consistency at scale. I've built and run content programs from scratch, and I know what breaks when you try to grow volume without first building structure.
Automotive & fleet brands
This is the niche I can go deeper on than almost anyone else writing in the space. I've managed fleet procurement, coordinated logistics under pressure, and diagnosed enough mechanical problems firsthand to know when an article is technically wrong. That background shows up in the work.
NOTABLE RESULTS
B2B SAAS · EDITORIAL OPS
Built and ran content operations for a multi-brand search marketing agency.
9 years · first-page rankings across 4 verticals · repeatable workflow from scratch
AUTOMOTIVE & TECH · STATIC MEDIA
Published 60+ articles under one of digital media's tighter editorial operations
Top debunk of the month · September 2025
FREELANCE · SEO CONTENT
Page-one rankings across HR tech, real estate, legaltech, and B2B brands
One HR tech piece still pulling 20k+ monthly visits, 4 years on, written before LLMs existed.
From Ghostwriter to Go-To Writer...and Beyond the Desk
I started writing in 2017, right around the time I began my Supply Chain Management degree at Jomo Kenyatta University of Agriculture and Technology. While my classmates were deep in procurement formulas, I was moonlighting as a content writer, cranking out short product reviews for Cambodian affiliate marketers. The pay wouldn't impress anyone, but my grammar got a serious workout.
By 2018, I had leveled up from simple product reviews to in-depth reviews on everything from running shoes and kitchen gadgets to musical instruments. Even boats. I also dipped into blog writing and copywriting across all sorts of industries: legal, logistics, lifestyle, travel, automotive. I've probably written about more topics than I've eaten hot meals.
Somewhere along the way, I got curious about how content actually reaches people. That's when SEO clicked for me. I started with the basics (on-page, off-page) and now I'm getting into the technical side, where things get nerdy in the best way.
Nine years in, I know how to read a brief, find the angle, and write something that feels native to a brand's voice. Whether that's a punchy blog post or an expert feature, the goal is always the same: content that's easy to find and even easier to enjoy.
My Other Life: Fleet Management, Logistics & Procurement
Writing wasn't my only classroom. I was also building hands-on experience managing fleets, coordinating logistics, and handling procurement for high-pressure businesses. That background gave me something most writers don't have: a real understanding of how operations actually work on the ground.
Today, that clarity, structure, and problem-solving mindset comes through in everything I write, especially for B2B, operations, and industry-specific audiences. I don't just write about these systems. I've run them.
